Here’s the honest, full walkthrough — every stage, and exactly how little of it lands on you. If you’re worried this is a second job, this page is for you. Jump to the 5 steps ↓
You bring the audience and the expertise. We do everything that turns it into a running course — and you don’t lift a finger until it’s proven.
One short call to hand off the details — then you film your videos from our script. That’s the one part only you can. The rest is ours.
Your entire involvement, start to launch
Five stages from first look to evergreen income. You’re really only hands-on in one of them.
We study your audience — wherever they follow you — and research what they’ll actually pay for, then map out the exact course and write the fill-in-the-blanks script. No blank page, no curriculum planning on your end.
Your part: nothingA single 60-minute call. You walk us through your angle and your audience, we ask a few questions, and that’s the handoff. No standing meetings after this.
Your part: one short callWe build a sales page and open a founding-cohort pre-sale to your audience. You give them one heads-up; we run the rest. If not enough buy, nothing gets built and you’ve spent nothing — that’s what makes it zero-risk.
Your part: a quick heads-upOnly once it’s sold do you pick up a camera. You film straight from our script — raw, messy, one take per section is fine. It’s the one real bit of work: about 4–6 hours in total, spread across a week or two, not a second job.
Your part: recordWe edit, build the course, run the full launch, then keep it selling evergreen while we handle payments, student support, and follow-up. Your share of revenue lands automatically — 50/50, after payment fees. You just keep creating.
Your part: get paidThe honest answers to the reasons people almost don’t start.
No. We write the full script as a fill-in-the-blanks outline — you just talk through it on camera. You supply the expertise; we supply the structure, the words, and the order.
Raw and messy is exactly what we want — one take, no studio, no editing skills. We handle all the editing, design, and polish afterward. Your job is to sound like you.
One 60-minute kickoff call, a quick heads-up to your audience for the pre-sale, and about 4–6 hours of recording from our script — usually spread across a week or two. That’s the whole ask. Everything else — the build, the launch, the running of it — is on us.
The process is front-loaded so your part happens in one short window. Once you’ve recorded, you’re essentially done and the rest is ours. There are no weekly tasks hanging over you.
No — and that’s deliberate. We only build a few courses at a time, so we look for a real match: an engaged audience, a topic they’d genuinely pay to learn, and a creator we’d enjoy working with. If it’s not a fit, or not the right moment, we’ll say so plainly — no hard sell, no hard feelings. Timing changes, so a no today isn’t a no forever.
You do — always. Your content, your brand, and your student email list are yours, not ours. We build and run the platform, but if you ever want to leave, we help you export everything and walk away clean. No lock-in, no holding your audience hostage.
No. We run customer support, logins, and follow-up for your students. You never touch a help desk or a billing issue.
You’ve lost nothing. We pre-sell to your audience before you record or we produce a thing — so if the demand isn’t there, nothing gets built and you’ve spent no money and almost no time.
Not slides — real, running software, shown on our own product. The site your audience buys through, plus the course system they log into and learn in.
The front-end — what your audience sees & buys through
The back-end — the course they log into
Shown on Creator Deal Guide — a product we built and run ourselves. Yours would be built in your niche and your voice, not this.
You'll talk to An & Maja — not a bot. A free, no-obligation Yield Audit — a personal read of what a course to your audience could look like. We take on only a few creators at a time; send your channel or account and we'll tell you honestly whether yours is one.